Project Description

Tracey Ashworth Davies

I’ve been a Board level HR Director for over 20 years, working in multiple sectors: Financial Services, Consumer Goods, Manufacturing, Construction and Fintech. I’ve also held roles outside HR including CEO, COO, Strategy Director, Customer Services Director and Director of Corporate Affairs.

I co-founded a successful financial services business, which is a market leader today. That was a roller-coaster experience from which I learned as much about me as a leader as anything else. I’ve also worked on turnarounds, business acquisitions and sales.

In a non-executive capacity, I have been on the Lay Court of a Scottish university for over six years, a Trustee Director of two children’s charities and a Pension Trustee.

My broad and varied career has given me first-hand experience of the challenges faced by those in different senior leadership roles and contexts. That’s particularly useful in my work as an executive coach. My passion is studying market leading organisations over time. I must have visited around 30 across the world. The critical ingredients are a compelling business purpose, the right people and culture.

With byrne·dean, my role is to help individuals and organisations deliver their purpose, carrying out culture and HR related work, investigations and coaching CEO’s and senior leaders.

Summary CV

  • University of Leeds (BSc. Psychology)
  • Chartered Company Secretary
  • Mastered Meyler Campbell Executive Coach
  • Trained in psychometrics e.g. Hogan and MBTI
Career History
  • 1989-1991 ICI plc. Head of Learning & Development, Soda Ash
  • 1991-1994 Brunner Mond & Co. Head of HR Change
  • 1994-2000 Scottish Provident. HR & Support Services Director
  • 2000-2007 Bright Grey, Royal London Group. Roles: Co-founder, CEO, COO, Strategy Director, People & Customer Services Director
  • 2007-2010 Royal London. Group HR & Corporate Affairs Director
  • 2010-2013 Molson Coors. HR Director UK & Ireland
  • 2013-2017 TD Banking Group. HR Director Wealth International
  • 2017-2019 L&G plc. CALA Group HR Director, L&G Capital HR Director